Witness & Outreach

Witness & Outreach Ministry

Witnessing to the unchurched

The “&” in Witness & Outreach underscores that there are two different elements to this ministry of The Lutheran Church—Missouri Synod.

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  • Witness is the work we have been given to do as the church scattered. We have opportunities to speak of Jesus with the people in our everyday lives who are our friends, co-workers, neighbors, family members, etc.

    Outreach is the work we do as the church gathered. It is our collective effort through ministries, services, events and other activities as the church through which we invite and include others into Word and Sacrament ministry.

    Witness & Outreach are distinct, but they work together so people will know of Jesus and be gathered into His Church through us.


    When Jesus told His disciples, "You will be my witnesses," (Acts 1:8) He was making a statement, not making a request. He has called each and every believer to be a witness of Him and His love.

    This is not simply a part of who we are as God's people in the world, it is, in Martin Luther's words, "the only reason for which God leaves us in this world."

    As we fulfill our purpose for being here, we should strive not only to be His witnesses but to be faithful and effective witnesses for the sake of those who do not know of Jesus, especially for the people with whom the Lord has crafted relationships with us in our everyday lives.

    Witnessing is our work of planting and watering with the joyful expectation that the Lord will, where it pleases Him, provide the growth.


    Just as individual believers are where they are in life to be witnesses of Jesus, congregations exist where they do in order to gather the people of their communities into Word and Sacrament ministry.

    Outreach relies on the witness of individual believers and on the collective efforts of the congregation's members. It is conducted through activities that connect the congregation with those outside of the church, that facilitate building relationships with them, and that lead to making disciples through Word and Sacrament.

    Outreach takes many forms in order to adapt to the context of the congregation and the surrounding community, but it ultimately leads to the same Means of Grace through which the Holy Spirit works faith when and where He wills.

Every One His Witness™ — Lutheran Evangelism Program

Witnessing. What’s it all about? The Every One His Witness Lutheran evangelism program puts sound doctrine into practical action for sharing the faith with people in our everyday lives.

Participants learn: What is witnessing? Why do we witness? And the “how-to” of witnessing using the LASSIE approach — Listen-Ask-Seek-Share-Invite-Encourage.

 Watch video     Brochure     Flier



Every One His Witness™ kits available from CPH

Every One His Witness Lutheran Evangelism Program KitThe Every One His Witness core module kit is now available through Concordia Publishing House. The kit provides everything groups need to implement this evangelism program at their church, school, or organization.

Each kit, which is designed for a group of 12, contains:

  • Every One His Witness workbooks (12)
  • DVD (1)
  • LASSIE journals (12)
  • Experience cards (6)
  • Pens (12)
  • Downloadable Leader’s Guide (1)

Order program kit



Resources & Services

‘L-A-S-S-I-E’ approach

Relational, contextual witnessing includes six key elements: Listen-Ask-Seek-Share-Invite-Encourage. This approach is outlined in a graphic available as a congregational resource.

KFUO Radio: Witness Wednesdays

Witness Wednesday is a regular segment on KFUO Radio with the Rev. Mark Wood, and episodes are archived on kfuo.org.

Bulletin sentences

Witness & Outreach provides bulletin sentences, including a Bible passage, for your congregation to use weekly.

Community Canvass Guide

This guide includes information, surveys, forms and more to help with canvassing calls.





  • Every One His Witness workshop for personal evangelism — This workshop is oriented toward individual believers who wish to be more effective witnesses of Jesus in their everyday lives. 

  • Connect To Disciple workshop for evangelistic outreach — This workshop is oriented toward leaders providing their congregations with instruction and resources for developing an outreach strategy. Watch this video to learn more


Every One His Witness, a full-scale evangelism program, is available now. The first component is a core module to familiarize people with using Luther’s Small Catechism as a witnessing resource in a relational and contextual manner.

Email witness-outreach@lcms.org for information about workshops and programs.

Reading resources

Concordia Publishing House offers books and documents to help you share the Gospel with family and friends.



Rev. Dr. Mark Wood, Director

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Ministry Overview

The Witness & Outreach Ministry partners with LCMS districts to provide resources to help congregations reach others with the Good News of Jesus Christ.

Download information sheet

Recent Articles & Stories

Witness & Outreach Ministry – LCMS News & Information
‘Every One His Witness’ evangelism program launches website
Friday, January 19, 2018 8:17:05 AM

Discover ways to support LCMS missionaries
Friday, May 12, 2017 2:26:52 PM

LCMS Witness & Outreach: re:Vitality and Every One His Witness
Wednesday, April 05, 2017 12:26:44 PM

Reversing the LCMS membership decline: not just by having more children
Tuesday, February 28, 2017 3:10:21 PM

National mission board begins refining policies
Tuesday, February 28, 2017 2:29:28 PM

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Join us on the journey

Lutherans Engage the World

Lutheran Engage the WorldEngaging the Church in the work of witness and mercy across the globe in our life together.

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The Lutheran Witness

The Lutheran WitnessSubscribe to the digital edition of The Lutheran Witness


Concordia Publishing House

Concordia Publishing House